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Air Partner preps up to support major sporting events

Devender Grover by Devender Grover
April 14, 2023
in Airlines
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Air Partner preps up to support major sporting events
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Air Partner, the global aviation services group, is preparing for a busy summer of sport ahead as it anticipates demand for charter flights for teams in what is expected to be nothing short of a triumphant return for major sporting events. Events such as the Tokyo Olympic Games, Euro 2020 and Wimbledon, are likely to take place this year having been postponed following the initial breakout of Covid-19 last year.

Air Partner works alongside a range of high-profile sports teams and individual athletes. From Premier League football teams to rugby, basketball and Formula 1, the sports industry is increasingly relying on private travel due to the increased safety, reliability, and flexibility in comparison to scheduled flights. Air Partner has flown privately over 9,200 people for the sport since the Covid-19 pandemic began in March 2020 and expects demand to continue as more sporting events resume.

According to the United Nations World Tourism Organization (UNWTO), sports tourism is “one of the fastest-growing sectors” in the travel industry. Even during the pandemic, aviation for the sport has proven to be resilient as the industry has relied heavily on aircraft charter for transportation of teams and officials. Many official sporting bodies have strongly advised the use of private charter flights for teams to protect their safety through the formation of team travel bubbles and reduce touchpoint exposure whilst travelling during the global pandemic. Air Partner expects to see this trend increase over the next few months as even more sporting events return, especially if spectators are permitted to enjoy the live sport again.

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Kevin Macnaughton, managing director charter at Air Partner, commented: “Whilst private travel has been prevalent in the sports industry in the past, the pandemic has significantly increased its reliance on this method of transport to protect players and ensure fixtures and events can still go ahead, to be enjoyed on screens from fans’ homes.

 “We have helped a number of national and international teams continue to play, a recent example being us arranging for two national handball teams flying from Ljubljana to Egypt for the Men’s Handball World Championship. As travel restrictions have limited mobility, we have also seen an increase in demand for combinations of our services, for example, our air freight team moving sports equipment such as Formula 1 cars alongside private charters for teams and drivers.

 “In addition, bespoke Covid-19 safety measures such as testing for players before flights and providing direct airside access from private terminals, have proved invaluable to sports teams and continue to be integral for enabling sporting events to persist.

“Looking ahead, with vaccine rollout programmes happening around the world, we are tentatively anticipating the return of more sport this summer, perhaps even with physical spectators. Should this progress, we are likely to continue to see demand for sports teams wanting to charter planes, plus inquiries from fans considering charter planes or private jets to ensure their own safety when travelling to events.”

Tags: Air CargoAir PartnercharterEuro 2020Tokyo Olympic GamesWimbledon
Devender Grover

Devender Grover

Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.

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