Global Critical Logistics (GCL) has signed an exclusive business partnership agreement with SAL Saudi Logistics Services, the leader in integrated logistics services in Saudi Arabia.
Under the agreement, SAL will provide exclusive logistics services to all GCL companies in Saudi Arabia, serving end customers in entertainment, live events, (motor) sports, fine arts, and film and television production.
GCL will support SAL for all global logistics and freight forwarding services for these end markets for projects originating in Saudi Arabia and requiring solutions to and from the country.
“Our group has been supporting live events in the Kingdom for several years now and it has been exciting to witness the incredible development and growth of this industry and related sectors in Saudi Arabia,” said Paul J. Martins, CEO, and President of GCL.
“Being part of the positive transformation the country is driving is a privilege that we do not take lightly and working with a strong local partner is essential. SAL is not only well established as the undisputed leader in integrated logistics services in Saudi Arabia, but also has the desire and vision to develop and further develop logistics solutions for critical end markets.
Saudi Arabia’s Vision 2030, a framework for economic and social reform, plans to invest in all end markets served by GCL globally, with an estimated investment of $64 billion to help make the country a destination leader for the entertainment industry.
“In order to provide high quality, reliable, and on-time solutions for critical projects, it is of the utmost importance to understand local regulations, requirements, and working methods,” said Martins. “Partnering with a locally established leader who shares our ambition to deliver seamless services is the best way for us to ensure that we can deliver the high-quality value proposition our customers expect.
SAL handles 99% of air cargo in and out of Saudi Arabia with operations in Riyadh, Jeddah, Dammam, Medina, and many other national stations, and has established a highly skilled logistics solutions team focused on end to end for some time. -critical end markets. SAL has established a nationwide network of infrastructure, experienced personnel, and supplier relationships in all modes of transport necessary to provide high-quality service within and outside Saudi Arabia.
Mr. Faisal Al-Bedah, the Managing Director and CEO of SAL, believes that this partnership adds value to SAL’s vast experience in ground handling and logistics solutions. “GCL is one of the leading international companies providing critical logistics services and plays a key role in facilitating entertainment and arts activities. The importance of this partnership reflects Saudi Arabia’s Vision 2030, which pays considerable attention to the sports and entertainment industries, in turn positively reflecting the improved quality of life within the Kingdom,” said Mr. Faisal Al-Bedah.
GCL is expanding its global footprint and acquired Dynamic International, a leader in film and television logistics late last year and has just added to the group Asesores de Flete, SA (ADF), headquartered in Madrid, a long-term partner. GCL has also recently expanded its operations to Miami, Portugal, South Africa, and Singapore to better serve its customers.