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Cargo Newswire

Avianca Cargo continues digital expansion

February 27, 2024
in Airlines
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Avianca Cargo has continued with the expansion of its digital services by adding a direct connection to freight forwarder platform CargoWise.

The integration means that forwarders using the WiseTech Global-owned platform to manage supply chain operations will now be able to plan, book, confirm and manage shipments on Avianca flights in real time.

CargoWise said that forwarders would also have visibility of Avianca Cargo’s schedules, capacity and booking to manage a shipment through to final execution and digital transmission of the Master Air Waybill.

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It is not the first time the carrier has expanded its online booking offering through a third party. In 2022, the Colombian carrier placed its capacity on the online booking portals of Cargo AI, Web Cargo, and cargo.one.

In 2023, the carrier listed its capacity on the digital air cargo capacity exchange Airblox.

Diogo Elias, senior vice president of Avianca Cargo, said: “We constantly strive to make it easier and more efficient for freight forwarders to do business with Avianca Cargo – whether they are transporting flowers or medicines or manufactured goods.

“The seamless data transmission with CargoWise delivers an efficient and simplified booking experience for CargoWise customers to do business on our network.”

Jorre Cobelens, vice president – of logistics data and connectivity, WiseTech Global, added: “Avianca Cargo plays an important role as a hub for all cargo going to and from South America. “With Avianca Cargo’s emphasis on special cargo, real-time access to capacity and route data as well as the ability to efficiently book and manage shipments without leaving CargoWise, is critical to freight forwarders with perishable cargo. “Direct data connections with airfreight airlines replace manual intervention with straight through digital processing to drive greater efficiency and accuracy across the supply chain.”

CargoWise customers include 24 of the 25 largest freight forwarders.

Avianca Cargo offers around 200 weekly freighter flights, and more than 1,300 passenger flights per week and serves more than 70 destinations.

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Devender Grover

Devender Grover

Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.

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