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Cargo Newswire

Menzies Aviation Introduces Pearl – a new independent Executive Aviation brand

May 30, 2024
in Airlines
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Menzies Aviation, the leading service partner to the world’s airports and airlines, has announced the acquisition of Flystar Flight Support, a leading supplier of executive aviation services in the Balkans. The acquisition forms part of Menzies’ new independent venture, Pearl Executive Aviation.

Operating as Pearl Executive Aviation, the independent brand will offer premium ground handling services for private jets, VIP passengers and crew, providing a seamless and convenient experience at more than 25 locations across the globe. This includes a 24/7 Operations Control Center (OCC), which serves as the heart of Pearl’s operations, managing every aspect of its services including 24/7 trip support and hospitality.

Menzies relationship with Flystar began in 2022, when it agreed a majority stake in the ground services company. Since then, Menzies has served more than 10,000 private jets, extending its services to new and existing customers.

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Under the Pearl brand, Menzies’ long-established network of more than 50 Pearl Lounges will also undergo a redesign, offering a tranquil space for passengers looking for a place to meet, work and relax ahead of their flight. More information about the redesign will follow in the coming months.

Philipp Joeinig, Group CEO, Menzies Aviation said: “We are proud to announce the acquisition of Flystar, and the launch of our newest brand, Pearl Executive Aviation, which represents a bold step forward in the world of luxury travel. Our vision is to create unforgettable moments for passengers, minimising stress, maximising convenience and offering unparallelled comfort, privacy and personalised services that epitomise the essence of executive aviation.”

Ana Marojević, founder of Flystar and newly appointed VP Executive Aviation, Pearl, said: “I’m thrilled to partner with Menzies, and start this new chapter as Pearl Executive Aviation. Menzies is a world-leading aviation services provider with the geographical reach to help put Pearl on a global stage. Together, we are excited to expand our Executive Aviation services, offering passengers the very best premium travel experience.”

Pearl Executive Aviation will be unveiled on stand E50 at the European Business Aviation Conference & Exhibition (EBACE) in Geneva from 28-30 May 2024.

Tags: Aviation Industryaviation servicesbrand launchbusiness aviationexecutive aviationindependent brandindustry innovationluxury travelMenzies AviationPearl brand
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Devender Grover

Devender Grover

Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.

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