Sandro Brändle named Log-hub’s Chief Data and Analytics Officer


IT expert will advance the use of artificial intelligence in logistics

Log-hub, a leading provider of supply chain analytics solutions, has appointed Sandro Brändle to its Executive Management Team as Chief Data and Analytics Officer (CDAO), effective April 1. With a background in computer science, he will contribute his wide-ranging expertise to support Log-hub’s customers in the logistics industry with efficient data management and AI-based solutions.

“Sandro Brändle is an experienced IT expert, and we’re delighted to welcome him to our team. His expertise means that we can even better support our customers in the logistics sector in optimizing their supply chains with the help of efficient data management, advanced analysis methods, and artificial intelligence. Artificial intelligence will help our customers organize their supply chains more cost-efficiently by using more accurate forecasting. For instance, they will be able to make projections about demand for transport and storage capacity based on data and the latest trends,” remarked Jan Sigmund, Co-CEO of Log-hub.

The new CDAO brings wide-ranging experience from his work as an IT consultant in the insurance sector and as a teamleader ICT Data Exchange at the Zurich Airport AG. Brändle is determined to support Log-hub customers in using data more efficiently and optimizing their supply chains: “We are nowhere near leveraging the full potential of data in supply chains. As Chief Data and Analytics Officer, I will help make our customers’ relevant and high-quality company data available for every user in a simple and reliable way. My goal is to empower our customers so that they can organize their logistics processes in a cost-efficient manner using automated data management, data analysis, and artificial intelligence,” said Sandro Brändle.

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With the appointment of Sandro Brändle as CDAO, Log-hub is expanding its consulting expertise for the logistics industry in order to support customers even more intensively in their individual challenges related to data. The focus is on the development and introduction of an optimal analytics and AI infrastructure for the storage, transformation, processing and visualization of data. The selection and implementation of supply chain-relevant key performance indicators (KPIs) and forecasts round off the service.

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Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.