CEVA Logistics becomes logistics provider for Ferrari racing activities

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CEVA Logistics, part of the CMA CGM Group, has announced a new global, multi-year partnership with Ferrari to support its racing activities as an Official Logistics Partner. 

CEVA will also serve as a Team Partner of Scuderia Ferrari, the most successful team ever in Formula 1.

CEVA Logistics will provide all logistics support services for the Scuderia Ferrari cars and equipment for Grand Prix events, as well as for the GT racing series and other Ferrari Challenge events.

As a Team Partner of Scuderia Ferrari, CEVA Logistics will have its logo featured on the new 2022 Scuderia Ferrari single-seater, as well as on team trucks and driver and pit crew equipment and apparel. Scuderia Ferrari’s new 2022 F1 car is set to be unveiled on Feb. 17. 

In addition to the brand exposure from the Formula 1 series, CEVA Logistics will be visible in other series, including GT racing.

The Scuderia Ferrari team has been participating in all Formula 1 world championships since 1950 and holds the record for the most Grand Prix victories, having won 239 races and 16 World Constructors’ Championships. 

The Official Logistics Partner agreement covers both F1 and GT racing series. 

In addition, CEVA will support car and equipment shipments to Scuderia Ferrari event destinations, as well as manage spare parts shipments in Europe and the global distribution of retail material. 

The 2022 Formula 1 world championship includes 23 global events beginning on March 18 in Bahrain and ending on Nov. 20 in Abu Dhabi.

Mathieu Friedberg, CEO, CEVA Logistics, said: “The logistics industry is experiencing rapid change through the adoption of new technologies and so is Formula 1. “With the next era of racing coming in 2022, we look forward to working alongside Scuderia Ferrari in showcasing these advancements in logistics and racing. “The Scuderia Ferrari team wants to top the podium by navigating each course with agility and efficiency. 

“At CEVA Logistics, our course is the world, and we want to navigate it every day for our customers with the same agility and efficiency.”

Mattia Binotto, General Manager and Team principal, Scuderia Ferrari, added: “We are pleased to welcome CEVA Logistics as a new Team Partner to the Scuderia, a company with which we share the fundamental values of excellence, commitment, innovation, and passion. “In the world of motor racing, efficiency and organization are essential in order to achieve one’s goals in every area and logistics play a vital role in our daily activity, both at the track and in Maranello. 

“With CEVA Logistics, we can count on a company that not only operates at the highest level in its sphere of activity but is also particularly mindful of supporting us in achieving an objective that is key for Ferrari and Formula 1, namely becoming carbon neutral by 2030.”

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Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.