Hermes Logistics Technologies welcomes Simon Elmore back as Chief Operations Officer


Cargo Management Systems (CMS) provider Hermes Logistics Technologies (HLT) has welcomed back Simon Elmore as Chief Operations Officer (COO) as it continues to expand and innovate its New Generation (NG) Cargo Management Ecosystem with new applications and services.

Elmore returns to the role after a two-year absence, during which he worked as a consultant on several aviation and e-commerce projects.

He was one of the team to design, build, and deliver the original Hermes CMS, whose latest version is called Hermes 5.

“This is a very exciting time for HLT, with so many possibilities for widening and aligning the product range,” said Simon Elmore.

“It is clear that digitalisation has come into its own during the pandemic, but we have also learnt that staying connected and showing a human face is important. “Our people are the key to our success and it is good to be back at the helm of a product team with so much focus on innovation and customer care.”

Elmore, who has nearly 25 years’ experience in the aviation industry is focusing on team building and development, as well as improving the overall customer and product experience.

We have seen a steep increase in Hermes 5 implementations and process optimisation projects for this quarter and expect this momentum to continue into quarter two,” said Simon Elmore.

“The pandemic has made in-person project tasks impossible, but I am satisfied to see that our virtual analyses strategies and customer project connections are working quite well. “Future-proofing our virtual implementation strategy will be a big focus over the next few months, although we would love to get back to in-person implementations as soon as it is safe to do so.”

In November 2020 HLT, working with its customer dnata Australia, embarked on a project with researchers at the IT University of Copenhagen, Denmark to explore new machine learning models.

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The project is aimed at delivering predictive business analytics with the use of Artificial Intelligence algorithms running from a full Datalake infrastructure that captures and stores Hermes NG Business Intelligence events.

Elmore will be part of the team looking at products which can be developed using HLT’s online event-based cloud Datalake infrastructure.

“Simon brings a unique perspective to HLT. Originally from the air cargo industry, he worked 14 years with us, and has more recently gained a new outlook and ideas through his consultancy projects,” said Yuval Baruch, Chief Executive Officer, HLT.

“He joins as we take further steps to develop more solutions for our customers and forge new relationships with like-minded companies who can complement the services that we offer.”

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Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.