Silk Way West Airlines joins forces with cargo.one to supercharge its digital sales adoption 

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  • Silk Way West Airlines partners with customer-experience leader cargo.one to deliver the most rapid and user-friendly booking option for forwarders
  • cargo.one will equip the airline with best practices to boost digital booking adoption  
  • cargo.one’s unrivaled innovations, such as cargo.one 360leap, provide the airline with the ability to delight forwarders and win more business

Silk Way West Airlines and cargo.one today announced a global partnership to bring the airline’s freighter capacity to the air cargo booking marketplace. By joining customer experience advocate cargo.one, favored by forwarders in all important markets globally, Silk Way West Airlines will expand its digital footprint and align with the highest standards for digital air cargo booking. The airline also gains the market experience and actionable support of cargo.one teams to accelerate digital sales adoption for its capacities.

Headquartered in Baku, at the heart of the Silk Road, Silk Way West Airlines is the largest cargo airline in the Caspian Sea region. The airline carries over 420,000 tonnes of freighter capacity annually, utilizing a fleet of 12 Boeing 747F aircraft with front-loading capabilities. Silk Way West Airlines is progressing an impressive strategy of expansion, in which maximizing its digital distribution to every relevant market plays a vital role. 

The strategic location of Baku as a hub helps Silk Way West Airlines to span over 40 key destinations across Europe, the CIS, the Middle East, Central and Eastern Asia, and the Americas. Silk Way West Airlines is unique in building an attractive digital offering for larger shipments, where the market is currently under-served. Freight forwarders have long been attracted to the airline’s connectivity, which cargo.one will now deliver to agents with digital speeds and greater convenience than ever before.  

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President of Silk Way West Airlines, Wolfgang Meier, comments, “Our partnership with cargo.one is an important milestone in our ambitious digitalization journey. By bringing our capacity to cargo.one’s expansive customer base, we will both broaden our reach and enable many more forwarders to benefit from our services. cargo.one and Silk Way teams are collaborating very closely, and we are relying on their proven expertise to enhance our buying journeys and drive up our share of digital air cargo sales.” 

Moritz Claussen, Founder & Co-CEO of cargo.one, adds, “For the many thousands of agents who are thriving with digital bookings on cargo.one, the addition of Silk Way West Airlines’ capacity is fantastic news. Due to its keen awareness of the changing market, Silk Way West Airlines is now putting cargo.one, as the best-in-class digital enabler, at the center of its digital sales growth trajectory.”

cargo.one’s more than 40 airline partners profit from its targeted innovations that enable forwarders in dozens of countries to book more easily and often. Silk Way West partners with cargo.one shortly after the launch of its revolutionary cargo.one pro and cargo.one protects solutions for instant and seamless agent-to-agent bookings. A transformed digital booking experience for all import and export shipments now makes cargo.one the air cargo one-stop-shop for many agents worldwide.

From Autumn 2023, freight forwarders can book Silk Way West capacity using cargo.one.

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Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.