Virgin Atlantic Cargo helps deliver cricket gear to kids in South Africa


Virgin Atlantic Cargo has helped deliver cricket equipment to underprivileged children in South Africa. Teaming up with Bat for a Chance (BFAC), the cricket charity that helps underprivileged children experience the joy of cricket, and The CATCH Trust in a new South African cricket partnership for 2023, Virgin Atlantic Cargo is helping to spread the sport to more communities around the world.

BFAC will work with Virgin Atlantic Cargo as part of a continuing programme of kit donations across the world, scheduled for 2023.

The programme kicked off last year in Barbados and Pakistan working with the Roland Butcher Academy in Barbados and the sports charity FemGames led in Pakistan by Ebba Qureshi, a trustee of the charity and the wife of former Pakistan all-rounder Azhar Mahmood. BFAC is a partner of Sri Lanka’s leading charity, The Foundation of Goodness and Kushil Gunasekera.

The kit donations in South Africa were overseen by The CATCH Trust, which has a passion for delivering community cricket-led initiatives. The trust has been supporting the Khayelitsha township in the Western Cape since 2014. It is working to bring gender equality in the sport and create opportunities for marginalised communities.

Virgin Atlantic Cargo has helped BFAC to deliver 18 bags of equipment to bring cricket into marginalised communities.

Phil Wardlaw, managing director at Virgin Atlantic Cargo, said“We couldn’t be more thrilled to be continuing our partnership with Bat for a Chance to bring our expertise in transporting cargo to such a worthy project. “We’re also grateful for the support of our freight forwarding partner, Woodland Group, in supporting this shipment. “At Virgin Atlantic, our purpose is to empower everyone to take on the world and use our business as a force for good, through our communities, our people, and our partners.

“Partnering with Bat for a Chance means Virgin Atlantic Cargo is able to bring a real opportunity for children to participate in this wonderful sport and experience the joy of cricket, in South Africa and across the world.” Visit Bat For A Chance to find out more.

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Devender was born in the year when the Beatles Group was formed. He holds two master’s degrees in English Literature and Public Administration. He also has an Honors degree in English Literature and a post-graduate diploma in Corporate Communications and Public Relations. He was closely associated with the Indian State Transport Undertakings and Ministry of Transport in his role as Corporate Communications and PR specialist for over two decades handling domestic and international organizations. He ventured into business forming his own Media House, Profiles Media Network Private Limited which is now a twenty years old company. Excelling as an editor, Marketing, PR, Anchor, and Advertising specialist, he is now expertly navigating the world of social media. A widely traveled professional internationally, Devender has a deep understanding of the Air Cargo, Cargo Business, Cargo Airports, Freighters and Cargo Industry at large.